1. Google.
If you want your website to appear on the coveted first two pages of Google, a blog gives you an advantage. Google prefers the structure of blogs and often records (indexes) them in it’s databases quickly.
2. Networking.
A blog can attract likeminded people globally, helping you form new personal and professional relationships. Blogs become mini communities when readers interact with the blog creator and fellow readers via blog comments.
3. Updating.
Blogging helps you quickly update people about what’s going on in your life and/or business.
4. Growing Your Business and Brand.
Blogging helps you to establish trust with potential and existing customers, and awareness about the products and services that you’re offering.
5. Feedback.
Reader’s comments can help you improve your blog and the products you’re offering. Analytics software will scan your blog, showing you the terms that people used to find your blog in search engines, your most and least popular posts, etc. which you can also use to improve your blog to attract more readers.
6. Blogging as a Profession.
Some ambitious bloggers can make part or full-time income from blogging alone.
7. Trusted Resource.
You don’t need to know everything about a subject to be considered a great online resource. Share what you know and you can help people who know less than you do about a particular subject.
8. Creative Expression.
Starting your own blog is an easy way to share what you, or other people, create. A blog isn’t limited to text. You can add images, videos and audio to blog posts.
9. Helping People.
Sharing your experiences and knowledge can help people who are facing similar situations and challenges.
10. Making a Difference.
Blogging about political and social issues can educate people about important causes, and inspire them to take action to make changes in their own lives and the lives of others.
Professional Blog Development
Do you need help setting up your own blog? Find out more here.
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